Founder Brand: Turn Your Story into Your Competitive Advantage Audible Audiobook – Unabridged

Dave Gerhardt (Author, Narrator), Lioncrest Publishing (Publisher)

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You’re part of an elite group of builders, creators, and innovators who have accomplished something few can claim: you’ve founded a company. Now the challenge of standing out in the crowd begins—and how you differentiate yourself counts.

Building a brand and growing a business can be expensive and time-consuming. But you have a key advantage and secret strategy, one that will set you apart no matter your industry, product, or company size. You have a story, and it’s one of your most valuable assets.

In Founder Brand, marketing expert Dave Gerhardt reveals how to build your brand by positioning yourself as the story, heart, and soul of your business. This is a tactical guidebook that first shows you how to tell your story, then how to put your story to use as a marketing strategy. You’ll learn how social media provides a bridge between you and your customers, the platforms that are appropriate for your business, and how to measure results to truly determine value. This book is the ultimate resource for founders, CEOs, and marketing teams trying to find their company’s niche, strategize for the future, and create brand awareness that establishes the credibility and trust your products deserve.

Listening Length

3 hours and 27 minutes
Author

Dave Gerhardt
Narrator

Dave Gerhardt
Audible release date

8 April 2022
Language

English
Publisher

Lioncrest Publishing
ASIN

B09XJ7137N
Version

Unabridged
Program Type

Audiobook
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Product details

Listening Length	3 hours and 27 minutes
Author	Dave Gerhardt
Narrator	Dave Gerhardt
Whispersync for Voice	Ready
Audible.com.au Release Date	08 April 2022
Publisher	Lioncrest Publishing
Program Type	Audiobook
Version	Unabridged
Language	English
ASIN	B09XJ7137N
Best Sellers Rank	115,043 in Audible Books & Originals (See Top 100 in Audible Books & Originals) 124 in New Business Enterprises 489 in Starting a Business 647 in Marketing (Audible Books & Originals)

Customer reviews

5 star		63%
4 star		20%
3 star		13%
2 star		2%
1 star		2%

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Top review from Australia

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Wendy R.

Essential reading for marketers

Reviewed in Australia on 16 February 2022

Dave Gerhardt is one of the leading marketing minds globally and has been living his philosophy for the Founder Brand over the past several years. The Founder Brand provides a framework for leveraging the unique story of your founder to create breakout growth. As a long-time member of his DGMG marketing community I am familiar with the themes in this book, and I have developed a deep appreciation for Dave's expertise and his generosity when it comes to DGMG. Dave is also a brilliant writer, and this has made reading this book an absolute pleasure.

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Top reviews from other countries

Trader Bhoy

A few good ideas; not much substance

Reviewed in the United Kingdom on 18 April 2022

Verified Purchase

Some good ideas but no real depth, unless you're keen to start a podcast.
Much better out there: Story Brand being one.

One person found this helpful

Wycliffe Tumwesigye Sande

Listen, this book is incredible, easy to read and written well.

Reviewed in the United Kingdom on 25 February 2022

Verified Purchase

I have been listening to Dave for a long time and o couldn’t wait to one read a book written by him. This is not a book just for founders - it’s a book for all including marketing leaders who want to see their organisations thrive and grow.

In fact, I hope more and more marketing leaders but this book and read it in order to help their founders and brand growth.

Personally, I’m on mission to get more friends to read and take all insights and grow their own founder brand. 👉👏

Andy Ainsworth

You know when you read a top business book...

Reviewed in the United Kingdom on 15 February 2022

Verified Purchase

I cannot wait to start using these techniques in my marketing plan. I have spent so much time trying to perfect elevator pitches and in one page I read Dave's framework and it made so much sense. All marketers should read this book! Even if you are at a medium or large sized business, use these ideas to shake things up a bit. Big thanks to the author.

amanda

A must read for any founder!

Reviewed in the United Kingdom on 25 February 2022

Verified Purchase

A great book for any founder who wants to tell their story and build an audience. Really easy to read, digest and implement - I have bought 5 copies for my team already!

One person found this helpful

Bernard

Essential reading for anyone who wants to know how marketing is changing…

Reviewed in the United Kingdom on 16 February 2022

Verified Purchase

I’ve followed Dave for a few years now and his marketing advice and insight are 🔥

If you’re involved in marketing, whether it’s for a founder brand or not, then there’s so many takeaways to be had here.

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Founder Brand: Turn Your Story into Your Competitive Advantage Audible Audiobook – Unabridged

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