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Beautiful, superior product. It is well made, with excellent retraction. Been treating myself to various Singer brand notions to go with new sewing machine husband is buying me for Christmas. Have not been disappointed with the quality of anything purchased so far.
Put together a tool kit for my son and included this little tape measurer. It's nice because I don't have to worry about him hurting himself with a retractable metal ruler. He's played with it a lot already, and it's held up. So far so good!
This is a good sturdy, easy to use, retracts easily great colour. Good for measuring your knitting projects and crocheting projects. Also for measuring dog coats. Small enough to carry in your pocket. Worth the money!.